About

Hi, I’m Pia. Positive leader, connector, sauna believer.

Originally from Finland, the happiest country in the world. Today at home in Austin, the heart of innovation. I spend my days connecting people, ideas and opportunities between the two.

Twenty-five years of learning how people thrive

My career has run through leadership, well-being, communication, marketing and cross-cultural collaboration. The settings changed; the lesson did not. Teams flourish when they are led with heart, when expectations are clear, and when someone takes care that people are actually okay.

I founded Sunny Way to put that lesson to work for others: for leaders who want a healthier, more positive culture; for companies whose story deserves to be told better; and for the growing community of Finns and Texans who sense there is more to gain from each other.

I am curious, bold and kind. With me you get a partner who listens first, connects quickly, and gets things done — always in a good mood, always Together. More.

And yes, I 💛 sauna.

How I work

Four words that run the business

Curious

Every organization, market and person has a story worth understanding before anything gets decided.

Bold

Finnish directness, Texan ambition. Say the useful thing, make the introduction, start the project.

Kind

Well-being is not a perk; it is how good work gets done. Kindness is a leadership strategy, not a soft skill.

Sisu

The Finnish word for quiet, stubborn perseverance. The part of the job after the kickoff meeting.